Description:
At the
tender age of nineteen, Donahue Peebles entered the business jungle
with no resources beyond his native smarts, a decent education, and a
powerful drive to succeed. Seven years later he became a
multimillionaire. Today, with a net worth of more than a
quarter-billion dollars, he commands a real estate empire stretching
from the boulevards of Washington, D.C., to the sparkling beaches of
Miami Beach to the glitzy strips of Las Vegas. How did this determined
young entrepreneur achieve such spectacular success so quickly? Can
others learn his secrets and emulate his accomplishments? Can you?
Part
The Art of The Deal
and part
Why Should White Guys Have All
the Fun,
The
Peebles Principles distills the lessons Mr. Peebles has
learned on his journey from congressional page to CEO of the largest
Black-owned real estate development firm in the nation. These crisp,
straightforward principles can help any motivated entrepreneur go from
dirt poor to filthy rich in a hurry.
In entertaining first-person accounts of his most important deals, Mr.
Peebles reveals how each transaction required him to find new
resources within himself to ensure its success. Through this process,
he discovered valuable principles that would aid him in all of his
future endeavors. Some lessons are motivational and inspirational; many
are hardball business how-to's that apply in any industry and any type
of transaction.
Key Peebles Principles include:
- Make your money going into the deal
- Control of the deal is more important than cash
- Being lucky means being ready
- If the key doesn't fit, change the lock
- Be a bulldog on details
- Listen to your first instinct
- Respond quickly to attacks
- Find out what the other side really wants and give it to
them
- Turn vinegar into wine; setbacks are opportunities in
disguise
- Seeing value in everything
- Be the last man standing
Colorful and detailed behind-the-scenes accounts of each transaction
provide a real-world business context for each principle and show you
how to apply them in practice.
Complete with a unique discussion of the importance of politics in
business and how to make it work in your favor,
The Peebles Principles
is the indispensable resource for anyone eager to turn dreams of
business success into reality very, very fast.
R. Donahue Peebles
is Chairman and CEO of The Peebles Corporation. He is a recognized
leader in real estate development and entrepreneurship, with a
portfolio that includes four-star hotels and luxury residential and
commercial properties in Washington, D.C., San Francisco, Las Vegas,
and Miami Beach. He is also Chairman of the Greater Miami Convention
and Visitors Bureau.
The Peebles Principles
by R. Donahue Peebles
with J. P. Faber
ISBN:
9780470099308
ISBN-10: 0470099305
Publisher:
C. W. Publishing
Publication Date:
2007
Format:
Hardcover, 224 pages
Book Type:
New